Working Together

Let’s shape what’s next

Markets shift. Customers evolve. And winning brands adapt.

We’re a strategically led, digitally focused branding agency that will find your difference in an ever-changing landscape and bring it to life.

Our Solutions

How we can help

Leveraging customer insights to inform your unique story in the marketplace.
Articulating your singular value through verbal identity and expression.
Expressing a visual identity that’s true to you and reflects the spirit of your brand strategy.
Elevating brand and business impact through a distinctive digital presence.
Equipping your teams with campaigns and sales tools purpose-built to drive results.
Bridging your ESG impact and corporate narrative to make an indelible impression.
Inspiring your people to become true ambassadors and live your brand.
Transforming spaces, signage and events into unforgettable experiences for your brand.

Transforming portfolio companies into high-performance brands.

Our Clients

We love working with ambitious brands.

Our Clients

We love working with ambitious brands.

Successful brands never stop thinking, questioning and evolving. You’re always looking ahead. So are we.

Let’s work together to define and deliver what’s next for your brand.

Featured Work

Elevating relevance

  • Altasciences

    Developing a compelling go-to-market story that defies expectations in the clinical research space

  • Choreo Advisors

    Establishing a different kind of wealth advisory relationship for a new “day one” experience

  • McGraw Hill

    Bringing out the passion of an educational powerhouse for the digital age

News & Insights

  • Insight

    A brief conversation with Dana Gonsalves

    Creative Director and culture-builder, Dana has been one of our creative and cultural leaders since 2001. Her passion for great ideas, great design and great food has made her one of the reasons Sequel is what it is. And her homemade holiday cookies that she shares with the team every year aren’t so bad either [...]

  • News

    Crafting a more perfect union: A pint with a purpose

    Rockaway Brewing Company (RBC) has taken the pledge! In support of the “People Power Beer” movement, RBC will be releasing a People Power beer in an effort to inspire people across New York city — and specifically the Rockaways — to unite and combat the range of injustices plaguing our nation. Please join them […]

  • Insight

    Reflecting compassion and care through a new brand

    The goal of Proud Moments, a behavioral health agency that uses applied behavior analysis (ABA) therapy, is to help children diagnosed on the autism spectrum thrive. So, when they engaged Sequel to refresh their branding and update their website, we made it our goal to create a brand that reflected the hope, optimism and positivity that Proud Moments is all about [...]