We strongly believe that it's not enough for a brand firm to build a new message, identity and brand guidelines ... and then walk away. Effective brand builders need to create the brand, execute it, tweak it, evolve it, and prove that it works. Our aim is to help clients not only to think in new ways, but to act in new ways. We become the bridge between audience perception and behavior, and business goals — helping clients sharpen their message and consider fresh approaches as they seek to expand current markets and develop new ones.
A brand is a powerful and highly dynamic asset, whose value should be realized, enhanced and expanded at every opportunity. This requires a strong, consistent identity and clear, compelling brand messages. We achieve this by understanding what motivates the audience, defining a simple and relevant brand story, bringing the brand to life through superior execution, and implementing the brand consistently across a continuum of user touch points.
Specifically, we deliver:- Strategic positioning and communications planning
- Brand architecture and name generation
- Sales and Marketing collateral
- Interactive design and e-communications
- Employee and recruitment communications
- Video and presentation media
- Environmental branding
At Sequel, we have a long record of shaping exceptional corporate communications, including marketing and capabilities brochures, annual and corporate responsibility reports, investor websites, and materials for investor and analyst events.
We believe that effective corporate communication is essential to a strong corporate brand, a way to influence investors and customers and speak volumes about a company and its management team. At times, our clients need to change the way key audiences think about them. This is precisely the kind of challenge that excites our team.
Our services include:- Audience and competitive assessment
- Communications strategy
- Concept development
- Design and writing
To find out more about our Investor Communications services, please visit our site: www.sequelstudio.com/ar.
Sequel Interactive helps clients leverage the power of the Internet through engaging, branded online experiences. Our strategic and creative teams capture opportunities on many fronts by:
- Mapping effective web strategies
- Building marketing and e-Commerce websites
- Developing intranets and portals
- Designing online corporate reports
- Creating and executing online advertising
Sequel Interactive is a full-service interactive agency. To find out more about our services, please visit our site: www.sequelinteractive.com.
Sequel's 3D group helps clients express the spirit and substance of their brands in environments ranging from trade-show booths to retail spaces and offices. Beyond this, we are able to offer full-service solutions that include:
- Planning
- Concept development and design
- Production oversight and implementation
Our 3D concepts embrace brands and support client business objectives. We work closely with architects, fabricators, advertising and public relation firms, and corporate real estate managers to develop solutions that are creative, cost-effective, and scalable.