As Senior Strategist, Philip applies a wealth of experience in marketing, entertainment and interactive media. His responsibilities range from setting objectives and conducting audience assessment to establishing functional approaches and metrics for success. Philip maintains a constant presence throughout the life cycle of a project, working with creative and production teams to ensure that all expectations are met — and that all parties involved are satisfied with the results.

Before joining Sequel, Philip was a partner in ITVR, a marketing consultancy, and account director and strategic consultant with Red Sky Interactive/New York. He has developed dozens of interactive programs and prototypes for consumer and B2B clients, including New Alliance Bank, NARS Cosmetics, CA, Johnnie Walker Scotch Whisky, the University of Pennsylvania School of Design, Turner Broadcasting and Skyy Spirits.